Beyoncé's little sister Solange Knowles has proved the perfect fit for Madewell.
Images from the 26-year-old's first major contract with a fashion label have been released, showing the photogenic singer-songwriter in a series of rainbow-colored looks.
Madewell, which is J. Crew's sister store, first released behind-the-scenes footage from the shoot earlier this month which offered a hint at the wide range of polka dots, stripes and prints from its Fall 2012 collection.
loads of pictures after the break...